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In many organizations, being "people-centered" is considered soft, irrelevant, and unrelated to profitability. Contemplate the Conscious Capitalism principles (i.e. conscious leadership, stakeholder orientation, conscious culture, and higher purpose) as a framework and consider at least two companies that have successfully adopted this business philosophy to gain success and combat traditional corporate approaches.
Question 1: How do these companies embody the tenet of "higher purpose" and create deeper meaning by focusing their goals beyond profits and inspiring their stakeholders?
Question 2:What connections can you identify between the four principles of Conscious Capitalism and the Christian concept of putting others before oneself?
Prepare an odd-point semantic differential scale to focus on preference for carbonation in an energy drink.
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Prepare a CRM readiness checklist for Best Western. Recommend areas for improvement, particularly in the area of Customer Relationship Management.
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