Penguin are working on merge to create global giant

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Reference no: EM132243352

1. New York Times news Oct 22, 2012, BP board approves Russia deal. For BP, the sale comes as the biggest step in “putting its global business on a new footing by selling older, less profitable fields and concentrating on exploration”. As per the Industry Attractiveness matrix, BP made this strategic decision because its Russia business in its business portfolio is in the cell of _____________

A) Strong Business Strength and Strong Industry Attractiveness

B) Medium Business Strength and Strong Industry Attractiveness

C) Weak Business Strength and Strong Industry Attractiveness

D) Weak Business Strength and Low-medium Industry Attractiveness

2. New York Times news Oct 22, 2012, BP board approves Russia deal. As per the Industry Attractiveness matrix, what grand strategy BP takes when the board approves this sale

A) Harvest or Divestiture

B) Concentrated Growth

C) Market Development

D) Liquidation

3. New York Times news Oct 22, 2012, BP board approves Russia deal. A Russian state oil company, Rosneft attempted to buy out both BP and the handful of Russian billionaires who control the other half of TNK-BP, Rusneft will become the world’s largest publicly traded oil company. The strategy Rusneft takes is:

A) Invest for growth through Horizontal Acquisition

B) Invest for growth through Conglomerate Diversification

C) Selectively invest for earnings through Vertical Acquisition

D) Harvest or divest through Concentrated Growth

4. New York Times news Oct 30, 2012, two book publishers, Random House and Penguin are working on a merge to create global giant. This approach attempts to leverage core competencies of each company to create the largest consumer book publisher in the world is called________

A) The synergy approach

B) Competitive advantage approach

C) Market share approach

D) The portfolio approach

Reference no: EM132243352

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