Past history logs

Assignment Help Other Subject
Reference no: EM13172815

Assignment 1 - The Three-Step Writing Process

Instructions:

This assignment is divided into three parts, each corresponding to a step in the Three-Step Writing Process outlined in the course text book.

- Read the Assignment Scenario.

- Read the directions for each part of the assignment and complete the associated activities by typing in the space provided.

- Save the file and submit to your instructor using the Blackboard assignment tool.

Assignment Scenario

Kevin Peters, owner and sole employee of a XTRMachines Computers Ltd., has a serious problem that could threaten his business.

Over the past 3 years, he has built a loyal customer base (numbering in the hundreds) by selling and servicing custom-built computers for high-end PC enthusiasts. One of the ways he has been able to provide excellent service to his clients is by collecting information on their purchases and storing it in a database. When new inventory related to his clients' past purchases becomes available, his system automatically sends a customized email message to the appropriate client inviting them to check the website or come in to the store for a demonstration. Recently, however, Kevin has discovered that a programming error has resulted in 47 email messages being sent to the wrong customers. Even worse, the messages included some personal information such as customers' names, purchase histories, and shipping addresses.

Kevin has checked his email logs and knows exactly which customers received the incorrect messages and which customers' personal information was compromised. Many of them are repeat customers who have purchased several thousand dollars worth of equipment from XTRMachines. Kevin knows he must contact his clients but is unsure how best to communicate with them to minimize the risk of losing their future business.

Part 1 - Planning Business Messages

Answer the following questions based on the Assignment Scenario:

1. Who is the primary audience for this message? Is there a secondary audience in this case? Explain your answers.

2. Use the method described in the text book to develop as complete an audience profile as you can from the information provided in the scenario.

3. What does the audience need to know? List all the information that should be included in the letter to these customers.

Part 2 - Writing Business Messages

Answer the following questions based on the Assignment Scenario:

1. What is the primary audience's likely attitude toward the subject of this message: (1) positive, (2) neutral, or (3) negative. Explain your answer.

2. Would the letter written to these customers be considered a short or a long business message?

3. Would the letter written to the customers be considered (1) a routine, good-news, or goodwill message, (2) a bad-news message, or (3) a persuasive message? Explain your answer.

4. Which would be the most effective approach to use in this letter: (1) direct, or (2) indirect? Explain your answer.

Part 3 - Completing Business Messages

Read the following email message Kevin Peters drafted for his affected clients:

To: Client Distribution List
From: [email protected]

Subject: Recent System Glitch

Hey Guys-

I was chequing my past history logs a while back and it looks like sum of you may have received sum funny email from me. Sorry about that!

It looks like a problem with the database caused some messages to get sent to the wrong addresses and might have included information about different customer accounts. I don't think it was anything really important though, so their shouldn't be to much too worry about.

I've been up all night trying to figure out exactly how this happened and I think I've got the bug fixed, but when it rains in pours, so keep an eye out for any other unexpected email. Let me know if there are any problems and I'll try to fix them ASAP.

Also, we have a new batch of GTX7820 video cards in stock at great prices. These babies are hard to come by, so come check them out!

Later,

Kevin

Answer the following questions:

1. Is this message written with a "you" attitude toward the audience? Explain your answer.

2. Is the tone of this message appropriate for the intended audience and purpose? Explain your answer and provide two examples from the message to support your reasoning.

3. Idioms are expressions that are not meant literally but convey a specific meaning to those who understand them in context. "Slang" refers to casual forms of expression that are generally inappropriate in business communication. Both can be easily misinterpreted and should be avoided in business messages.

Identify three instances of idioms or slang used in the above email and provide more appropriate plain language substitutions for them.

4. Proofreading is an important step before sending any business message. Identify four spelling or word use errors in the above email and list the corrections below.

5. The phrase "past history logs" contains a redundancy. Explain what this means and describe how the same meaning could be expressed more concisely.

Reference no: EM13172815

Questions Cloud

State write a balanced titration reaction : Consider the titration of 25.0 mL of 0.0500 M Sn2+ with 0.100 M Fe3+ in 1 M HCl to give Fe2+ and Sn4+, using a Pt and calomel electrodes. (a) write a balanced titration reaction
Competition stayed cold : "Following World War II, the nations of the world attempted new measures to prevent another World War from occurring. At the same time, the world became increasingly divided between two powerful and competing sets of alliances, known as the Cold War.
Compute the binding energy per nucleon : Calculate the binding energy per nucleon (in MeV) for P-32 (atomic mass = 31.9739 u). mass H = 1.007825 u and mass n = 1.008665 u.
Child psychology : Discuss the impact of divorce and blended families on the psychosocial development of the school-age child. How do girls and boys differ in bullying behavior? What are some of the emotional consequences of being bullied?
Past history logs : Identify three instances of idioms or slang used in the above email and provide more appropriate plain language substitutions for them and Who is the primary audience for this message? Is there a secondary audience in this case? Explain your answers..
State and arbitrarily draw a configuration for an enantiomer : Note that the absolute stereochemical configurations of chiral substances cannot be determined from the data. Arbitrarily draw a configuration for an enantiomer (and be consistent with the derivatives); omit wedge/dash bonds for a racemate.
How many moles of cs are produced : How many moles of CS_2 are produced if 6.85 mol C and 2.95 mol SO_2 are reacted together
State a blood-volume determination was carried out : A blood-volume determination was carried out on a patient by injection with 20.0 mL of blood that had been radioactively labeled with Cr-51 to an activity of 4.10 microCi/mL.
Compute the molarity of ag in a solution : Calculate the molarity of Ag in a solution resulting from the mixing of 30 mL of a 0.0250 M AgNO3 solution and 11.51 mL of K2CrO4

Reviews

Write a Review

Other Subject Questions & Answers

  Cross-cultural opportunities and conflicts in canada

Short Paper on Cross-cultural Opportunities and Conflicts in Canada.

  Sociology theory questions

Sociology are very fundamental in nature. Role strain and role constraint speak about the duties and responsibilities of the roles of people in society or in a group. A short theory about Darwin and Moths is also answered.

  A book review on unfaithful angels

This review will help the reader understand the social work profession through different concepts giving the glimpse of why the social work profession might have drifted away from its original purpose of serving the poor.

  Disorder paper: schizophrenia

Schizophrenia does not really have just one single cause. It is a possibility that this disorder could be inherited but not all doctors are sure.

  Individual assignment: two models handout and rubric

Individual Assignment : Two Models Handout and Rubric,    This paper will allow you to understand and evaluate two vastly different organizational models and to effectively communicate their differences.

  Developing strategic intent for toyota

The following report includes the description about the organization, its strategies, industry analysis in which it operates and its position in the industry.

  Gasoline powered passenger vehicles

In this study, we examine how gasoline price volatility and income of the consumers impacts consumer's demand for gasoline.

  An aspect of poverty in canada

Economics thesis undergrad 4th year paper to write. it should be about 22 pages in length, literature review, economic analysis and then data or cost benefit analysis.

  Ngn customer satisfaction qos indicator for 3g services

The paper aims to highlight the global trends in countries and regions where 3G has already been introduced and propose an implementation plan to the telecom operators of developing countries.

  Prepare a power point presentation

Prepare the power point presentation for the case: Santa Fe Independent School District

  Information literacy is important in this environment

Information literacy is critically important in this contemporary environment

  Associative property of multiplication

Write a definition for associative property of multiplication.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd