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Discussion
Conduct a partial usability analysis of your school's Web site. Describe two tasks that you believe the target audience wants to perform on the site. Go to the site, and attempt to perform both tasks. Record your experience for each, noting the time it took to perform each task. What recommendations would you make to the Web Master of the site based on your test?
What role do economies of scale (and scope) play in the current auto manufacturing profit models? Why have no new North American auto manufacturing
Exploring Interests to Identify Research Problems
Explain e-commerce and ethical and regulatory issues
What is a brand? Why is a brand important? What is your favorite brand? Why do people support your brand? develop a detailed analysis that will discuss loyalty
Elaborate on the concepts of general systems theory / general systems thinking and boundaryless organizations. Interpret how systems thinking and boundaryless conditions can be positive characteristics in an organization
MBALN-667 - Strategic Marketing Midterm Examination. You have to develop a detailed Strategic Marketing Plan for a company of your choice or the company you currently work for
Explain how marketing differs on a B2C site compared to a B2B site. Give specifics.
Provide a rough sketch, blueprint (use ClipArt), or detailed explanation of the premise of the ads. (pdf files will be accepted) Using feedback, update and make changes to the previous section of the plan.
How did the general population of consumers interpret the actions of United Airlines in each of these situations? Did these interpretations affect buying?
Using the materials from the readings for this week and other sources, identify an area of interest. Next, within that area, list at least five different areas.
ADVANCED BRAND MANAGEMENT - Dedication to a brand is vital for sustained brand leadership. Discuss the five (5) factors that determine enduring leadership. Ensure you address all five factors in context of the Levi case study.
Read these two articals first. provide and justify your own opinions about the deal. write one page only. double space
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