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Differentiating Between Services and Goods
Write a 500--word paper that identifies the major characteristics of services compared with goods, and describe how technology is changing the customer service and service offerings.
Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
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This assignment is regarding goods and service industry. Differences in context between them have been discussed. Impact of technology on service industry have also been discussed. APA style followed.
cite all reference and citation with date format dd-mmm-yyy (USA format) Prepare this assignment according to the APA guidelines found in the APA Style Guide, SEE ATTACHED This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
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Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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