Pandora brand with a national nonprofit

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Pandora Products is a national company that produces a line of hot breakfast cereals, mainly featuring flavored instant oatmeal. Its products are sold in grocery stores across the country, but the company has faced stiff competition from larger, well established companies.

Aligning the Pandora brand with a national nonprofit has many benefits. However, the CEO is still not convinced. Which of the following statements, if true, would support the argument made by the CEO tonottie sales of Pandora's breakfast oatmeal to the American Heart Association?

Reference no: EM131256204

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