Reference no: EM131486008

INTERNATIONAL MANAGEMENT AND LEADERSHIP

Section 1 has a required minimum length of 1 ½ body pages in APA format. References with correct links and corresponding in-text citations are required.

Information technology has allowed outreach and made knowledge of global English speaking and non-English speaking countries accessible to businesses large and small. Furthermore, the Internet offers links to media sources world-wide. Find a story in a global journal/newspaper about a US-based company that had a business issue in a foreign market.

• Describe the situation in your own words and make sure to cite and reference the news item and site.
• In your own words, itemize some of the ramifications, both positive and negative, of this plethora of information?

Section 2 has a required minimum length of 2 body pages in APA format. References with correct links and corresponding in-text citations are required.

Pepsi Co and Coke American beverage giants must adhere to the U.S Foreign Corruption Act wherever their businesses may take them. Both companies expanded their U.S businesses to India with differing initial results. Coke came home (initially) and Pepsi Co prospered.

• Do your research and explain the socio-cultural barriers faced by these two companies?
• What in your view were the reasons which negatively impacted Coke and positively touched Pepsi Co?
• Select one company other than the 2 mentioned above(such as McDonald's), and share this company's experience in the United Arab Emirates.
• Do you feel that cultural training is an essential pre-requisite for expatriates in any host country?
  • Why/Why not?