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Question: You are the Director of HR at a global software company that sells HR Software. The company has been in operation for 25 years. There has been turnover at the company at all levels of the organization. The employee base consists of many different generations and cultures Gen X, Gen Y, Gen 2. Some employees are ready for retirement. Your project as the Director of HR is to uncover key strategies to help the multigenerational organization work more effectively. Todevelop your strategies, you interviewed internal employees to learn about their challenges and hear their ideas. In addition, you interviewed a few different companies that have successfully managed their multigenerational challenges. Your Task You need to present your strategies to Senior Management in three weeks You decide tocreate an Infographic to present your strategies. Your infographic will consist of one page It needs to be creative to display your information Outline your strategies and explain each strategy. Don't forget to answer the 'so what? Why is it important? Don't just state your strategies. Include at least 5 strategies
You are the marketing research director of a medium-sized manufacturing firm and you would like to engage an outside marketing research firm to conduct field interviews. Which of the following categories of marketing research firms should you use?
Scenario: You are a new marketing associate working for a growing Hollywood movie production company named Movie Insights, Inc. Describe the components of the marketing mix
How internal monitoring and auditing is conducted. How compliance and practice standards are implemented.
Write a press release. The press release is to publicize the Fashion Show Presentation (from a store or designer) that will take place in conjunction with a fundraise/benefit of your choice
Who is in the target market for your final marketing plan? Make sure to provide the rationale. What type of research methods will help you to understand this
Identify all brand elements (logos, slogans, symbols, trademarks, characters, and packaging). Provide rationale for each of the elements in the context of the 3 competitors you researched in Unit 1.
How would you classify the offering to your customers? Is it a consumer product? A business-to-business product? A good or a service?
Explain Marketing - What is CPM and Why important and Current trends in advertising, technology
braining nordstrom 200 wordsafter reading the article ldquoconservative nordstrom to sell trendy topshop fashionsrdquo
segmentation targeting and positioning stp form the foundation for a companyrsquos entire marketing plan ndash all
List and describe at least three areas that can help define who you are to a potential employer. Here are some of the suggested areas to focus.
What base variables do you think are used to identify these target markets?
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