Reference no: EM133467983
Homework: Start Up a Small Business
Length: 4 to 6 pages paper or develop a 10 to 12 slides PPT.
You will complete an homework in which you propose the value proposition of a product or service for the business idea that you would like to implement. You will need to define the competitive market and industry for the business idea, and you will need to create a strategy on how you will protect this business in at least two areas. The product idea will need to be tested for feasibility. Last, you will need to define the amount of cash along with a rationale that will be required for this business.
For the first homework, you will have the option to write a research paper or develop a PowerPoint presentation that will take you through some of the first steps of the journey to starting a small business.
Select a business idea you would like to implement, and then complete this homework. Note: You will use the same business and product idea that you used in the discussion topic.
Write a 4 to 6 pages paper or develop a 10 to 12 slides PowerPoint with presentation notes in which you do the following:
Question A. Propose the value proposition of the product or service the business will offer and explain the rationale.
Question B. Outline the competitive market and the industry in which the business will operate.
Question C. Determine at least two strategies for protecting each of the following:
a. The branding.
b. The logo.
c. The product or service.
d. The technology (if applicable).
Question I. Suggest methods to test the product idea for feasibility.
Question II. Suggest at least three strategies to incentivize the founding management team.
Question III. Estimate the amount of cash needed to start the business. Provide a rationale to support your estimation.