Outline the challenges for marketing the bank

Assignment Help Business Management

Reference no: EM131285511

Because of increased competition in its community, you have been hired as a marketing consultant by a local bank. You know that the characteristics of services (intangibility, perishability, variability, and inseparability) create unique marketing challenges.

You also know that these challenges can be met with creative marketing strategies. Outline the challenges for marketing the bank created by each of the four characteristics of services. List your ideas for what might be done to meet each of these challenges.

Reference no: EM131285511

Questions Cloud

Social and physical elements of the service encounter : What are the social and physical elements of the service encounter? - What are search qualities, experience qualities, and credence qualities?

Ibm multicultural multinational teams : Historically, IBM was one of the most tradition-bound companies on the planet. It was famous for its written and unwritten rules-such as its no-layoff policy, its focus on individual promotions and achievement, the expectation of lifetime service ..

How should marketers respond to failures in service quality : How should marketers respond to failures in service quality?- What is the so-called "new dominant logic for marketing"?

Entrepreneurial characteristics of amazon : Describe the entrepreneurial characteristics of Amazon. How has Bezos promoted innovation within the organization?

Outline the challenges for marketing the bank : Outline the challenges for marketing the bank created by each of the four characteristics of services. List your ideas for what might be done to meet each of these challenges.

Calculate the damping ratio : The 3-kg uniform disk oscillates about the pin at A. The pin is lubricated with heavy grease, which gives rise to rotational resistance equivalent to a viscous damping couple Md = -cθ?, where c is a constant.

Beneficial for the student to develop : You are hired to teach a struggling student more effective study skills. Drawing from research findings regarding effective study strategies, identify one strategy that you think would be beneficial for the student to develop. Then, in one short p..

Augment basic service offering to develop a better product : Assume that you are a physician. You are opening a new family practice clinic in your community.- List the advantages and disadvantages of each.

What federal laws were violated according to the case : Read Court Case Lipphardt v. Durango Steakhouse and answer the following questions with a 700 word count. What federal laws were violated according to the case? Explain how they were violated and why.

User Account

All Pages