Outline the capacity management strategies

Assignment Help Management Theories

Reference no: EM131866171

Question: 1. The text suggests that internal marketing is necessary before a successful marketing program can be directed at consumers. Why is this particularly true for service organizations?

2. Outline the capacity management strategies that an airline must consider.

3. In recent years, many service businesses have begun to provide their employees with uniforms. Explain the rationale behind this strategy in terms of the concepts discussed in this chapter.

Reference no: EM131866171

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