Outline a step-by-step process for the expansion

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Reference no: EM133623217

Country: India

Product Segment:

Viagra (Sildenafil): Viagra is a well-known medication for the treatment of erectile dysfunction.
Lipitor (Atorvastatin): Lipitor is a statin used to lower cholesterol levels.
Celebrex (Celecoxib): Celebrex is a nonsteroidal anti-inflammatory drug (NSAID) used for pain relief, particularly in conditions like arthritis.
Prevenar 13 (Pneumococcal 13-valent Conjugate Vaccine): This vaccine is used to prevent infections caused by the bacteria Streptococcus pneumoniae, including pneumonia and ear infections.
You have now selected a product segment. Please conduct a geographic analysis to determine the ideal country for expansion. This analysis should consider the compound annual growth rate (CAGR) of the chosen product segment and its growth rate in the context of the country.
Outline a step-by-step process for the expansion, starting from your current location in that country. Explain how this expansion will build upon prior interactions with the selected country. Carefully choose the expansion approach, whether it's greenfield, brownfield, acquisitions, or strategic alliances. Provide a detailed timeline for the rollout.

Reference no: EM133623217

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