Outlasts even the best economic cycles

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The "normal" economic cycles happen relatively fast -- 7 good or transitional years; 3 bad years, etc. As CEO, would you try to predict the cycles to maximize the ROI on building new hotels? It takes 2-3 years to build a hotel and another 5-10 to begin earning an ROI. Combined, that is 7-13 years which outlasts even the best economic cycles. How would you treat that reality

Reference no: EM1384186

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