Organization current or possible global marketing efforts

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Reference no: EM133360566

Questions

1. Provide a description of the product/service and a brief history of the firm.

2. Explain the organization's current or possible global marketing efforts. (Ch. 3)

3. Explain the organization's mission. Provide its mission statement or create one if necessary.

4. Explain the organization's competitive strategy. Chapter 3 provides the names of specific strategies. Select one of these specific strategies. (Ch.3)

5. Conduct a SWOT (strengths, weaknesses, opportunities, threats) analysis for the organization. Structure this with a heading for each of the four components. (Ch.3)

Reference no: EM133360566

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