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1. In any organisation there are both internal and external customers. These are all part of the customer–supplier chain. For the customer to receive a quality product or service, in a timely fashion at an economical cost, it is necessary that all aspects of the customer–supply chain meet specific quality objectives. Elaborate on your understanding of how quality, cost and time all relate to the customer valued experience.
2. Based on the historical factors that contributed to change in the market segment and the current factors from Bank of America PEST analysis, what one factor is likely to cause another change in the future that may represent a market opportunity? Explain your rationale
Please provide references used
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