Reference no: EM132971709

ICT622 Information Technology Strategy - Murdoch University

CASE STUDY

This case study relates to Beekeep Supplies, an Australian wholesale and retail supplier of Apiarist's supplies.

For this case study, assume you areBeeKeep Supplies'new CIO (Chief Information Officer).

From an IT point of view, you need to:

1. Decompose the following data re Beekeep Supplies into SWOT categories (as described in workshops)

2. Assign each item to a segment of Porter's Value Chain Model

3. Assign each Weakness and Threat to a segment of Porter's Competitive Forces Model

4. Assign each Strength or Opportunity to a segment of Ansoff's Matrix

5. Identify how each Weakness and Threat may be addressed by a Strength or Opportunity.

Your resulting table (matrix) should look something like the example below. It may not all fit on one page (ok) and there may not be an entry in every cell of the matrix (also ok; for example, not every weakness may have a strength or opportunity to address it).

Write a report in memo format (maximum two page) for the CEO of Beekeep Supplies that describes your proposed IT strategies to use the Strengths and Opportunities to address the Weaknesses and the Threats presented by the external competitive forces.
You are also to advise on the technologies that will need to be deployed to allow for the market transition that Beekeep Supplies need to undertake.

Attachment:- Information Technology Strategy.rar