Operating opportunity to build value or sharing

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Reference no: EM13808215

1. Which of the following represents an operating opportunity to build value or sharing?

Shared inbound or outbound shipping and materials handling
Shared after-sales service
Shared brand name
Shared management know-how

2. Firms that enjoy higher profit margins are using which of Michael Porter's generic strategies?

Cost leadership
Concentrated growth
Focus
Differentiation

3. If a textile producer acquires a shirt manufacturer, this is called

backward horizontal acquisition
vertical horizontal acquisition
backward vertical acquisition
forward vertical acquisition

4. The core competency must represent a major source of value to be a basis for competitive advantage. Furthermore, the core competency

must be negotiable
must be financial
must be diversified
must be transferable

5. Which of the following companies is a good example of a low-cost leader?

Wal-Mart
Brooks Brothers
Porsche
Chivas Regal

6. The grand strategy in which the firm directs its resources to the profitable growth of a single product, in a single market and with a single technology is termed

concentrated growth
product development
market development
vertical integration

7. Which matrix involves a framework that can help ensure that businesses' strategies are consistent with strategies appropriate to their strategic environment?

Growth-share matrix
Strategic choice matrix
Strategic environments matrix
Industry attractiveness-business strength matrix

8. For the ABC Company, the Alpha business is in a dominant market share position in a mature market. As per the BCG matrix, Alpha is a

star
dog
question mark
cash cow

9. What is it called when current products are marketed, often with only cosmetic changes, to customers in related market areas?

Concentrated growth
Market development
Product development
Diversification

10. Which matrix makes fine distinctions among business portfolio positions with the inclusion of high/medium/low axes?

Industry attractiveness-business strength matrix
Industry strength matrix
Growth-share matrix
Strategic environments matrix

11. Which of the following is a value discipline?

Operational excellence
Innovation
Cost leadership
Concentrated growth

12. Which of the grand strategies is typically lowest in risk?

Divestiture
Market development
Horizontal integration
Concentrated growth

13. Which of the following is a generic strategy developed by Michael Porter?

Market development
Differentiation
Liquidation
Innovation

14. The acquisition of one or more businesses operating at the same stage of the production-marketing chain is an example of

market development
product development
horizontal acquisition
innovation

15. Firms that follow this type of generic strategy can sometimes have difficulties succeeding without compromising the key attributes of a company's products or services.

Cost leadership
Focus
Differentiation
Concentrated growth

16. Companies that pursue this value discipline strive to produce a continuous stream of state-of-the-art products and services.

Innovation
Operational excellence
Product leadership
Customer intimacy

17. The most compelling reason companies should diversify can be found in situations when

core competencies can be leveraged with other products or into other markets
management is similar in various businesses
core competencies are not similar
cash resources can be leveraged

Reference no: EM13808215

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