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Part A 1. How will social media and consumer- generated content change the way marketers operate ? Explain
2. Why would an e-marketer want to create or nurture a website for building a community?
3. Discuss several important social media metrics that support brand awareness and health social engagement action and innovation.
Part B: If you were to write blog about your experience at the college you attend to help high school students understand what college is like which metrics would you uses to measure the blog's success and why?
A stock has a beta of 1.4. The expected return on the market is 8% and the T-bill is yielding 2%. What is the expected return on the stock?
1. Would you seek to acquire a company within the European Union or outside of it? Why? 2. Describe the advantages and disadvantages of the choice you made. 3. Describe the advantages and disadvantages inherent in the option you did not choose.
One of the main disadvantages of buying a franchise is that you may end up:- After you open your new business is not the best time to:-
Discuss the Diffusion and Adoption of new products based on at least two of its characteristics.
Describe your experience with being hired by a company. List and explain (1) method managers can use to accurately measure employee job performance.
Read an article or two about different type of conflict at a workplace and give your opinion on what you think about them. Glaring example should be taken from your experience on such conflicts. Your standard is important at the end.
Describe the External Environment to the organization showing its impact and the behavior of the manager to mitigate or avoid it.
Students will submit an analysis of the Front Office and Housekeeping departments of a new hotel that will be opening in Perth
How does this technology and analytical method support an ethical and successful business? How does this technology and analytical method influence approaches to decision making?
In order to improve and update your business you are going to implement a new information system. But information systems cost money, which is something you do not have.
What market structure describes cable tv in a city. Would it be monopoly or monopolistic competition and why
1. Who had power in this organization? What type of power did Harry Walden have? 2. Do you think Roger played company politics well? If so, why didn't he get the international sales job?
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