Non-financial metric in marketing is sales by new customers

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Reference no: EM132298112

1. An example of a non-financial metric in Marketing is Sales by New Customers

True

False

2. There are only two ways a company can leverage its resources and they are people, time and processes.

True

False

3. The key to executing you Strategy Map and therefore linking your entire organization via processes is to have people understand critical, but perplexing processes by which intangible assets will be converted to tangible outcomes.

True

False

4. There are two competing philosophies to improve the overall efficiency and productivity of organizations and restructure managements of tasks to shaping behaviors - one is strategy-structure-people the other is purpose-process-people.

True

False

5. Business Process Management is not the only discipline that is concerned with improving the operational performance of an organization standpoint others include Total Quality Management (TQM), Operations Management, Lean and Six Sigma.

True

False

6. Which of the following is NOT a task?

1) Calculate settlement amount

2) Determine if customer is liable for damage

3) Insurance policy does not cover the damage

4) Check insurance policy details

Reference no: EM132298112

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