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Nike core competency-the risky business of creating heroes

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Reference no: EM132831890

MiniCase - Nike'c Core Competency: The Risky Business of Creating Heroes

Using the information in Minicase #4, and additional sources like NIke's corporate website, their latest 10K report and other industry reports from the RMU library, please complete the following:

  1. Five forces analysis of the sports apparel industry.
  2. Competitive assessment of Nike's top three rivals in that industry.
  3. Identification of Nike's key strategies along with those of their top three rivals (chart this using similarities and differences)
  4. Use the VRIO framework to isolate and identify Nike's core competencies 
  5. SWOT analysis of Nike
  6. Choose one of the opportunities that you identify and develop three possible recommendations that you think Nike could do to successfully exploit that opportunity. 
  7. Identify what you consider to be the best recommendation or the one most likely to benefit Nike the most. Justify your conclusions.

Reference no: EM132831890

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