Reference no: EM132226415

NEW PRODUCT PROPOSALS Alikay Naturals Organic Bloom Shampoo This custom product is designed to clean and moisturize hair while stimulating significant hair growth without residue buildup. This all-natural, organic blend includes 14 of the best essential oils and herbs that strengthen the hair at its foundation. Hair follicles absorbessential nutrients to promote growth and nurture fresh, new, shiny hair. Our product includes many botanicals, such as Olea Europaea (Olive) Fruit Oil, Simmondsia Chinensis (Jojoba) Seed Oil, and the rare Emu Oil, which regrows hair by increasing cellular activity at the scalp. This one-of-a-kind product helps customers’ hair bloom and flourish, leading to impressive and almost unbelievable results.Some testers have even seen up to four inches of hair growth within ten weeks. Alikay Naturals Moist Black Soap Shampoo with Dandruff Control Our original Moist Black Soap Shampoo is renewed and improved to promote a healthy scalp. Melaleuca alternifolia (Tea Tree) Oil prevents dandruff by reducing scalp infections, fungus and inflammation, and Horsetail Powder, a plant powder, reduces dandruff due to its silica content.These essentials break down undesirable residue at the roots to support a clean and moisturized scalp.This product may be ordered online with custom scents mixed according to your preference.This new twist on a classic favorite is bound to revive hair and scalp. Alikay Naturals Coconut Protein Shampoo and Conditioner Indulge your senses with this exclusive blend of organic coconut milk to nourish your hair, hydrolyzed keratin to add strength and elasticity, and weightless coconut oils to add hydration and balance. This thick formula is fortified with Prunus Amygdalus Dulcis (Sweet Almond) Oil, a natural protein that envelops the hair shaft to build strength and elasticity, add softness, reduce frizz, and revitalize incredible shine. This tropically-scented shampoo will make your hair look, feel and smell great. Non-User Survey Summary: An online survey was conducted asking consumers that 1) frequent any one of the national discount retail stores and 2) have never used the Alikay Naturals Moisturizing Black Soap Shampoo about their shampoo preferences. 4,000 consumers responded Question 1) If you had to recommend one product, which product would you recommend they create? Underline your selection: • Organic Bloom Shampoo • Moisturizing Black Shampoo with Dandruff Control • Coconut Protein Shampoo and Conditioner Question 2) Explain your decision.