New marketing campaign, Riggs corp. management is planning

New marketing campaign

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Reference no: EM131537385

Riggs corp. management is planning to spend $650,000 on a new marketing campaign. They believe that this action will result in additional cash flow of $225,000 per year for the next 3 years. Should the company accept this project? Their cost of capital is 20%.

Reference no: EM131537385

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New marketing campaign : Riggs corp. management is planning to spend $650,000 on a new marketing campaign. Should the company accept this project?

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