New marketing campaign, Assume for the moment your firm has

New marketing campaign

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Assume for the moment your firm has been retained by "Hooters" restaurant to do a new marketing campaign. Although Hooters is a well-known restaurant chain, its "image" is obviously different than that of "TGIF’s," etc. {Its demographics are such that most of its customers are male, aged 21-35}

Among the list of available marketing tools, which 2 do you think would be most effective and why?

Reference no: EM131027430

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