Reference no: EM133242431

Netflix

Netflix is a global streaming entertainment service offering movies and TV series commercial-free, with unlimited viewing on any Internet-connected screen for an affordable, no-commitment monthly fee. Netflix is a focused passion brand, not a do-everything brand.

We are a relief from the complexity and frustration that embody most MVPD relationships with their customers. We strive to be extremely straightforward. There is no better example of this than our no-hassle online cancellation. Members can leave when they want and come back when they want.

We are about the freedom of on-demand and the fun of binge viewing. We are about the flexibility of any screen at any time. We are about a personal experience that finds for each person the most pleasing titles from around the world.

List three opportunities you have identified in your personal assessment of the business. Make sure to explain why you call each item an opportunity.

List three threats you have identified in your personal assessment of the business. Make sure to explain why you call each item a threat

List three strengths you have identified in your personal assessment of the business. Make sure to explain why you call each item a strength.

List three weaknesses you have identified in your personal assessment of the business: Make sure to explain why you call each item a weakness.

How can the company/brand improve its weaknesses and maintain or grow its strengths? Suggest how the company/brand can improve upon the things it does well and not so well

Discuss the company/brand's current partnerships. What could be a new partnership you think may be a good for the business or brand to undertake and discuss why you suggest this partnership.

Who are the main competitors to your chosen brand or company? Label and discuss the top three competitors and why you consider them a competitor.