Reference no: EM132900196

Competitive Environment

Need to do competitor environment analysis for Canadian Solar Company considering 2 or 3 competitors in Northern part of India.

Competitors (competitors for Canadian solar in North India)

Identify the 2 or 3 top competitors that market products similar to the assigned product in your selected country market.
Prepare Competitor Profiles for each, including:
Company name
Major locations - for manufacturing/operations and sales/distribution
Company size - annual $ sales revenue, number of employees and/or supply capacity
Profitability (if data available)
Product lines/types/categories
CVP (customer value proposition), USP (unique selling points), product/technology differentiation and/or salient features
Company/product/service strengths and weaknesses

Competitive Analysis

Use Porter's Five Forces analysis tool to describe the nature and extent of each of the 5 forces in your assigned country industry/market for the selected product.

For the Threat of New Entrants and Threat of Substitute Products, indicate if the threat is Low/Medium/High and explain why.
For Bargaining Power of Suppliers (raw materials) and Bargaining Power of Buyers (customers), indicate their ability to affect prices (Low/Medium/High) and explain why.
For Industry Rivalry, indicate the ability of competitors to threaten the company's business (Low/Medium/High) and explain why.

Evaluation and Conclusions

Potential Market Size/Demand
Base on the Market Environment Factors and the Competitive Environment, estimate the potential Market Size and Demand for the assigned product in your selected country:
Number of units that will be sold in the first year
Percentage increase for the next 5-10 years

All above data may be presented in tables or on graphs/charts