Nature might provide useful insights into leadership

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Reference no: EM132223160

1. Burt's Bees and Brita do not make Clorox greener as a company. Should either Burt's Bees and Brita continue to use Clorox name? Think about product portfolio, brand architecture, leveraging brand equity, and how each subbrand impacts the overall brand portfolio and constrains the positioning of Clorox/subbrands.

2. Taoism encourages leaders to be weak rather than strong. The Tao Te Ching describes the action of water to illustrate that weakness overcomes strengeth. Just as water cuts the hardest rock over time, the weak often overcome the powerful in human society. Weak things are more likely to survive beause they can adapt. What other metaphors or images from nature might provide useful insights into leadership?

Reference no: EM132223160

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