Name and description of the business

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Reference no: EM132165056

The purpose of this assignment is to begin the final project for this course which involves putting together a financial plan based on either a your current small business or one that you hope to begin in the future.

Executive Summaries express the uniqueness and viability of your business venture. While it provides a brief overview of the plan, keep in mind that the executive summary may determine the amount of consideration a potential investor (or lender) will give to your proposal for your business.

Try to limit your Executive Summary to a maximum of 2 pages

EXECUTIVE SUMMARY CONTENT-

1. Name and description of the business (products or services offered), including type of business (i.e., partnership, corporation)

2. Goals and objectives, including a brief discussion of why you believe the business will be successful

3. Market environment considerations, including current needs for the product and discussion of current or potential competition

4. Brief description of owners and principal managers, including what they offer to help the business succeed

5. Your brief marketing plan and strategy

6. Discussion of initial estimates of sales and expenses (Variable Cost and Fixed Cost) for AT LEAST the first 2 years of business.

7. Listing of keys to success relevant to your business (2-4 items)

8. Financing Request and Funding Plan - including how funds will be used, potential collateral available, and how the funding may be repaid if it comes in a form of a loan

9. Other information that you feel is important.

Reference no: EM132165056

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