Multinational entry-mode strategy

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Reference no: EM133057303

Question 1

Using intermediaries or go-between firms to provide the knowledge and contacts necessary to sell overseas is usually associated with

a. Direct exporting.

b. Licensing.

c. Franchising.

d. Indirect exporting.

Question 2

What dictates the choice of a multinational entry-mode strategy?

a. Strategic competition

b. Strategic reason to be in the market

c. Companies want to achieve economies of scale

d. Companies want to share risks and costs of developing technology

Question 3

The global solution to the global-local dilemma refers to

a. Conducting business similarly around the world.

b. Responding to differences in the global markets in which a company operates.

c. Customization of products to regional but not country differences.

d. None of the above

Question 4

Foreign direct investment

a. Is an entry-mode strategy.

b. Means that a multinational owns, in part or in whole, an operation in another country.

c. Symbolizes the highest rate of internationalization.

d. All of the above

Question 5

Which of the following statements regarding exporting is FALSE?

a. Exporting is the easiest of entry-mode strategies.

b. Because it is the easiest form of going international, exports are not as important to the US economy.

c. Export can be indirect where companies rely on intermediaries to sell overseas.

d. Export can be of the passive form where overseas orders are treated like domestic orders

Attachment:- Exam Questions.rar

Reference no: EM133057303

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