Reference no: EM132286896
1. One mistake many organizations make in offering training to employees is
A. Wasting time conducting a needs assessment when training is needed quickly.
B. investing too much money in training programs.
C. offering too many training opportunities.
D. offering a training program without doing a needs assessment because other organizations have had success with the program.
2. Carbon Corporation develops and markets soft drinks and related products in the United States. Its product line consists of three beverage brands: Carbon Soda, a carbonated drink; Health Aqua, an enhanced water beverage; and Mango and Orange Carbon, two fruit-based drinks. The company’s CEO firmly believes that there is huge potential in the multi-billion dollar energy drink market.
Which of the following, if true, would weaken the argument for the introduction of a Carbon energy drink?
A The demand for carbonated drinks has experienced a steady decline over the past few years.
B It will take longer for Carbon to recoup its R&D investment than it did to recoup the R&D costs for the fruit drinks.
C Studies indicate that a growing number of consumers perceive energy drink claims as false.
D The other players in the energy drink market have long-term contracts with raw material suppliers.
E Unsteady input costs have forced existing players to adopt a guarded approach to pricing.
3. In? principle, a multinational enterprise can opt for cost leadership or _________.
A differentiation
B primary activities
C global integration
D a value chain
E regulation and transparency
4. A company is sensitive to local preferences. This illustrates an advantage of the? ________ strategy.
A localization
B national
C Transnational
D global
E international
5. Management development programs are an important investment for organizations because
A. there is a demand from managers for more training and development opportunities from their organizations.
B. an? organization's future is often determined by the success of its managers.
C. managers that fail often lose their? jobs, so they need and desire support to succeed.
D. All of the above.
6. Firms that provide specialized services, such as management, technical knowledge, engineering, information technology, education, and so on, our large part of the international business domain. Their strategic circumstances are a bit different than a traditional manufacturing operation or classic service enterprise. Rather, these providers of specialized services often rely see contractual relationships and negotiated arrangements with local partners as the basis of international strategy.
Derrido is an American firm that has produced several successful animated TV series in the United States. It is considering contracting with one or more international companies as a way to market its products overseas.
Derrido's marketing director thinks that the company should craft a contractual agreement as an initial entry strategy, because the company might want to choose a more advanced entry strategy later. Which of the following, if true, would strengthen this position?
A Contractual agreements allow a company to provide for open, flexible terms of operation.
B Contractual agreements should be entered into only if the foreign partner is extremely reliable.
C Contractual agreements require approval by legal specialists from all countries involved.
D Foreign partners usually want to enter into contractual agreements with American companies for a long-term period.
E A contractual agreement should spell out as many expectations of the foreign partner as possible.