Reference no: EM132421989
MRKT310.F1-Consumer Behavior Assignment
Question 1. Define and understand the dynamics of consumer behavior and its relevance to marketing management
Question 2. Comprehend the nature and complexity of the internal and external influences upon consumer behaviors
Question 3. Understand and analyze how consumer behavior is, can be, or should be regulated,
Question 4. Understand and analyze how consumer behavior impacts society and how society impacts consumer behavior
Question 5. Demonstrate awareness of global consumer culture.
Question 6. Demonstrate awareness of ethical issues in consumer behavior and analyze how these issues impact consumers, corporations, society, and the world in general.
Question 7. Apply analytical and critical thinking in consumer behavior.