Most pressing ethical issues for marketers today

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1. Assume you manage a risky portfolio with an expected rate of return of 17%, and a standard deviation of 27%. The T-Bill rate is 7%. If your client chooses to invest 70% of a portfolio in your bond and 30% in a T-bill money market fund, what is the standard deviation of the client's portfolio? (Answer should be in the form XX.X%)

2. What do you think are the most pressing ethical issues for marketers today? Can a firm be socially responsible and not ethical, or ethical and not socially responsible?

Reference no: EM131831794

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