Merk is a biotech division of bayer pharmaceuticals

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Reference no: EM1317771

Q. Merk is a biotech division of Bayer Pharmaceuticals. In its eight years of existence, Merk has had only one drug make it into clinical trials. That drug is nearly through clinical trials and is expected to produce an acceptable return on the investments that have been and will still need to be made in it. Alas, those profits will not be large enough to outweigh the years of negative profits that Merk has delivered to Bayer over the past eight years. Some of Bayer's executives argue that now is a good opportunity to close the Biolyses division. In the words of one of the executives, "Sunk costs don't matter. Bayer should not keep Merk open in the vain attempt to try to gain back some of the previous losses. We shouldn't keep throwing good money after bad."

Reference no: EM1317771

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