Mergers and acquisition is a strong corporate strategy

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1. Mergers and acquisition is a strong corporate strategy in some industries, show how it led to better financial & market performance & survival.

2. Understand disintermediation (the delivery of products and services by intervening in the traditional flow of good). How have Google and Amazon disrupted not only bricks and mortar marketplace but internet marketing?

3. How does marketing intelligence (knowledge of your customers wants and needs) help drive marketing strategy?

Reference no: EM132238946

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