Media vehicles will be effective for advertising placement

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1. Answer the following regarding the University of Phoenix online degree program: What 2-3 media vehicles will be most effective for advertising placement for this company/product and why? Should be advertising follow a continuous schedule (steady stream or advertising throughout the year), or a pulsing schedule (amount of advertising is varied throughout the year based on when the product is likely to be in demand).

2. Answer the following regarding college basketball games/tickets: What 2-3 media vehicles will be most effective for advertising placement for this company/product and why? Should be advertising follow a continuous schedule (steady stream or advertising throughout the year), or a pulsing schedule (amount of advertising is varied throughout the year based on when the product is likely to be in demand).

 

Reference no: EM132180019

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