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Mcdonald australia sustainability initiatives

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CASE STUDY: MCDONALD'S AUSTRALIA SUSTAINABILITY INITIATIVES

McDonald's Australia is part of global McDonald's Corporation. Please focus on McDonald's AUSTRALIA. McDonald's Australia has several sustainability initiatives but these conflict with their core product: beef:

Discussion Questions

  1. What are the major insights about the case study?
  2. What are the similarities between the cases in relation to business and social impact?
  3. What are the differences across the cases?
  4. Overall, what do the businesses seem to be doing well and which evaluation tools helped us to show their success?
  5. Based on using the concepts and theories, what would you recommend to others to get better insights?
  6. Overall, what do the businesses need to improve on and what next steps would you recommend to others?

Reference no: EM133186804

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