Reference no: EM132522124
MBA603 New Venture Capital Raising - Kaplan Business School
Startup company - Smart Grocery and Pharmaceutical Limited.
Assessment - Capital Raising Strategy for Business
Task
The purpose of Assessment 4 is to create a capital raising plan for your start-up.
Assessment Description
Learning Outcome 1: Critically analyse corporate ventures.
Instructions
Using your own company or a start-up idea, estimate how much money you will need at various stages of your company's development, based on your financial projections. If you do not have you own start up you can negotiate with your lecturer to chose an existing start up. Your financial projections will help guide you when considering how to stage your finding round. The following table will help you formulate your strategy.
|
Stage of Development
|
Amount of Money Needed at
this Stage
|
Potential Source
|
What is the Money For
|
Percent ownership willing to give up in round
|
Founder's percent ownership
|
|
Bootstrapping
|
$5000
|
Founders personal savings, credit card, family & friends
|
Developing skeleton website, hiring someone to developing website, business planning
|
0%
|
100%
|
|
Seed
|
$10000
|
Reward Based Crowdfunding
|
To further develop prototype, pre-sales
|
0%
|
100%
|
|
Seed
|
$50000
|
Accelerator (no equity)
|
Mentoring; develop concept in more detail
|
5%
|
95%
|
|
Seed
|
$100000
|
Angel Investors
|
Fully function operations, hire key personnel, marketing
|
15%
|
80%
|
|
Expansion (Series A)
|
$500,000
|
Angel Investors
|
Expand to overseas market
|
20%
|
60%
|
It is important that you give an overview of your company as well as the target market, strategies, etc.
to set a context for the capital raising strategy. A template of the slide deck can also be found on the portal.
Students must have a minimum of six (6) references which can include references supporting the reason / justification to pursue a specific capital source, the URLs to accelerators, angel groups, etc.
Additionally, students will have the opportunity to present to an angel investor or mentor their capital raising strategy as if they were interviewing to be part of an accelerator / incubator. This will be by invitation only.
Attachment:- New Venture Capital Raising.rar