Maximize the value of the business analytics project

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Reference no: EM132994148

A. Business model root definition helps us to frame and discuss the purpose of the business unit being modelled, in terms of both its operational and strategic purpose. Develop three scenarios to explore the purposes of Zenatix's business model. Follow the template in textbook to creat the scenarios table.

B. To maximize the value of the business analytics project to Zenatix, it is important to ensure it aligns well with its business strategy. Use the business model canvas (BMC) to specifically reflect Zenatix's current business model. You don't need to draw the BMC diagram, but you will need to clearly indicate each of the building blocks when presenting your answers

C. Create an opportunities matrix by developing TWO (2) questions and corresponding analytics solution addressing the questions for each element of the business model canvas.

D. Create an analytics leverage matrix mapping each proposed analytics solution from the opportunities matrix. Based on mapping results, recommend and justify two analytics projects to Singh that would help Zenatix to scale and grow their business.

E. Create an Opportunity Canvas for Wattman III to help Singh and the team pitching this latest business solution to potential business clients. [No specific word count]

Reference no: EM132994148

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