Marketing to encourage the purchase of hybrid vehicles

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Reference no: EM13780486

Write an 8-15 page marketing plan for the proposal below. It is to follow 6th edition APA format and be of a quality graduate level. Please don't forget to use 5 Scholarly (minimum) References for a paper of this length. ***Keep in mind you are writing a marketing plan not a business plan.*** PROPOSAL: I am marketing to encourage the purchase of hybrid vehicles. This marketing proposal is intended to highlight the importance of hybrid vehicular usage as it relates to the inherent safety conditions, and the benefits to our environment. The primary intent is to utilize a myriad of marketing mediums in order to communicate the core values of our company and the value of owning your own fuel-efficient vehicle. Moreover, this marketing strategy will address ways to create a network of battery ports across the country and across the globe.

Reference no: EM13780486

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