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Marketing strategy to promote good hotel

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Reference no: EM13782514

What is the vision/mission behind the Good Hotel concept?

What three alternatives is Pam Janusz considering for her recommendation to the new ownership of Good Hotel? Provide pros and cons of each.

How would you characterize Good Hotel's target customers.

What is JdV's marketing strategy to promote Good Hotel? Is this strategy sufficient?

How would you competitively position Good Hotel relative to its rivals?

Reference no: EM13782514

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