Marketing strategy of existing consumer product

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This assignment requires you to investigate the marketing strategy of an existing Consumer Product.

Need Product Fulfills for DiGiornio Pizza–Explain the need that this product fulfills as it relates to specific target market. Is it a “Me Too” imitator? How is it different from other product brands in the market (in a way that helps it succeed against its competitors)? This should also include the product positioning (see text)

Reference no: EM132149710

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