Marketing strategies should radiance pursue

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Q1.Project A will cost $2,533,000 and will return $1,000,000 at the end of 5 years and $4,000,000 at the end of 10 years.
Project B will cost $4,000,000 and will return $2,000,000 at the end of 5 and 15 years, and another $3,000,000 at the end of 10 years.
Project A has a life of 10 years, and B has a life of 15 years. Assuming an interest rate of 10% per year.

Q2. What marketing strategies should Radiance pursue in the next five years? Explain why the strategies you select would best fit the organization.

Reference no: EM136654

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