Marketing strategies based on social network sites

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Reference no: EM131029235 , Length: 5500 Words

Write an assessment "Marketing strategies Based on Social Network Sites (SNS) for Chinese Native S- three brands in China Xiaomi, Huawei, ZTE Smartphones"

A Comparative Analysis of three brands in China Xiaomi, Huawei, ZTE
Word Limit: 5500

Biography: Minimum 10 references
Your report must include following indexes

Chapter 1: Introduction 2
1.1. Background of the Research Study 2
1.1.1. Social Media Marketing in China 2
1.1.2. Market of Xiaomi in China 3
1.1.3. Market of Huawei in China 4
1.1.4. Market of ZTE in China 5
1.2. Aim and Objectives of the Study 5
1.2.1. Aim of the Research Study 5
1.2.2. Objective of the Research Study 6
1.3. Purpose of the Study 6
1.4. Outline of the Research Study 7
1.5. Summary of the Chapter 8
Chapter 2: Literature Review 10
2.1. Overview of Social Media Marketing 10
2.2. Few Related Theories on Social Media Marketing 11
2.3. Expansion of Social Media Platform 13
2.4. Evaluation of Smart Phone Industries 14
2.5. Marketing Strategies in Smart Phone Industry 16
2.6. Influence of Social Media in Smart Phone Industry 18
2.7. Conceptual Framework of the Study 19
References 20

Reference no: EM131029235

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