Marketing research so important for new venture creation

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1. Present an omnichannel retailing strategy for a retailer of your choosing based on the information in this case "What Consumers find expendible versus Untouchable" from the text Retail Management, 13th edition, Berman

2. Why is marketing research so important for new venture creation? Discuss different market research methods.

3. What does the swot analysis reveal about the overall situation of papa Johns ? List the swot

Reference no: EM132112580

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