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Marketing Programs to Build Brand Equity
Choose a product category. (The two brands have to be from the same category) Profile two to three brands in the category in terms of pricing strategies and perceived value. If possible, review the brands' pricing histories. Have these brands set and adjusted prices properly? What would you do differently?
Layout decisions affect a wide range of facilities, from factories, supermarkets, offices, department stores, and warehouses, to malls, parking lots and garages, and kitchens.
PRTI is a company whose primary business' focus is on upgrading servers for manufacturing companies.
Cornick, Inc. sells office products to businesses in the eastern region of the United States. Each month, the IT division at Cornick prints monthly statements and sends them to the accounts receivable departments, where a clerk e-mails them to the cu..
A company can produce a part it uses in an assembly operation at the rate of $50 an hour. The company operates 8 hours a day, 300 days a year. Daily usage of the part is 300 parts. While production is occurring, how many parts per day are being added..
Discuss the three diagnostic models available to help the multinational manager. What impacts would these have on your management operations?
The three new demand centers for start up firm XYZ's new product are: Where should the new distribution center be placed, if demand stabilizes at these levels?
Discuss your thoughts on how emotion may undercut your negotiation plans.
Control charts are monitoring schemes, widely used in operations and manufacturing environments, to determine when a process is “in-control” and in the presence of only common-cause variation. Give an example of an application of control charts in an..
The new equipment is expected to generate an OCF of $46,500 per year. Given this, what is the IRR of the investment?
Prepare a five-slide presentation to use at your final team meeting that will persuade the project team to participate
1 explain the concept of utility under the utilitarianism theory. how can a business achieve a level of utility? 2 what
Changing Criminal Personalities Although some rehabilitation programs have been effective at curbing recidivism, others have been less effective and still others unsuccessful. The rehabilitation programs shown to be the most effective follow a series..
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