Marketing plan outline, Marketing Plan Outline This

Marketing plan outline

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Reference no: EM132169774

Marketing Plan Outline This assignment will assess Competency 8. Explore the general principles of marketing strategy, development, and implementation. Directions: For this assignment, you will create an outline of a marketing proposal to launch a new product. The outline must consist of a brief introduction and conclusion, and must provide an explanation of each of the 4 P’s, as well as considerations for the variables of which you have no control, yet have an awareness of with regards to your product. The Outline should run between 1 to 2 pages and length and follow a general outline format. I. Introduction II. Considerations for the things you can control (Marketing Mix, 4 P's). You will need to provide an explanation for each of the 4 P's: • Product • Place • Promotion • Price III. Identify the things you cannot control. Provide an explanation for each of the following: • Social or Cultural Environment • Legal, Political, and Regulatory Environment • Economic Environment • Technological Environment • Competitive Environment IV. Conclusion.

Reference no: EM132169774

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