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Develop a strategic plan for a small company within your country. This is to be presented to a group of potential investors.The strategic plan must include the following:
1. Marketing Plan: Describing how you will attract prospects, convert them to paying customers, and maximize the lifetime customer value.
2. Financial assessment: An assessment that helps plan and predict the future, allowing it to gain much better control over its organization's financial performance.
Small company - Food Delivery Services
What were the motivations for the effort? How did the company expect the BPM project to help with their global competitiveness? What were some challenges they faced in this project?
How do companies manage the flow of products and services from production to the final consumer? Explain with examples.
Formulating a strategy and choosing a promotional technique are also important aspects of the marketing process but an organization can't do those things with out setting a goal of what they want to achieve and then the best way to achieve it.
What is the form of the company's channel relationships? Are there any ecommercerelationships? What does the company do to build relations with their customers and their suppliers?How do they measure and track these relationships
discuss objectives with your team. your discussion should include the topics you feel comfortable with any topics you
Present the major points of your marketing plan. Project your voice in order to clearly convey your ideas. Present in a professional manner.
Analyze each supplier option that Butler is considering. What specific risks does each supplier option present?
Which brain (reptilian or rational) will need to be measured with respect to the use of color and why? How can marketers measure the reaction to different color
Identify three to four companies for whom you want to work (your target market and how you can fulfill its needs/wants), and how you think your skill set will benefit them
Describe how you will link the image of the firm and the event. Keep in mind that people attend events mainly because of a connection with the theme or topic, not because of the sponsoring organization.
Assignment Question: Outline and explain the concept of internal marketing and why it is important is services products. How would you introduce an effective internal marketing programme to an organization?
This project is your chance to really "show your stuff" in terms of what you have learned about the Microsoft Office products.
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