Marketing plan

Assignment Help Marketing Management
Reference no: EM1379766 , Length: 5 Pages

Prepare a five (5) page paper having following requirement: 

1.  Provide a detailed description of your company. The description. The description should include. At a minimum, the product's name, trademark, color, shape, packaging, labeling, and any characteristics that you deem relevant.

2.  Describe the company's target market in terms of its size, competitors, and the specific needs and wants of potential customers that your product or service is likely to satisfy.

3.  Analyze the pricing strategy relative to the company's pricing objective, and internal and external factors that could affect the pricing of the company's good or services.

4.  Determine the distribution strategy in relation to your target market, location, and selection of distribution channels.

5.  Outline the promotional strategy in relation to marketing objectives, advertising program, and public relations activity.

6.  6.  Use at least two (2) references: Note: Wikipedia and other Websites do not quality as academic resources.

  • Outcomes associated with assignment are: Understand the key elements of business marketing including product, price, distribution, and promotion.
  • Determine the marketing planning process, market segmentation, and the development of the key elements of a market strategy. Identify the key factors in establishing price.
  • Describe logistics and marketing distribution channels Explain the consideration of a promotional mix.
  • Determine the roles of integrated marketing communications, advertising, and public relations in marketing.
  • Use technology and information resources to research issues in marketing.
  • Write clearly and concisely about marketing using proper writing mechanics.

Reference no: EM1379766

Questions Cloud

Discussion on internet phone and pbx : An interesting emerging market is using Internet phone and a corporation's high speed LAN to replace same corporation's PBX. Create a page report on the issue.
Show your work so you can earn partial credit : Anticipated volume of widgets needed is 10,000. Make sure to show your work so you can earn partial credit if your answer is wrong.
Differences between olap and oltp : Business intelligence systems are sometimes called online analytical processing systems. These online analytical processing systems are used to make decisions and are characterized
The role of accounting on businesses : The Role of Accounting on Businesses and Our Society, Some background on Assignment: Accounting increase a student's preparedness to understand complex business concepts and the rationale managers use to make financing decisions. It is a business
Marketing plan : Prepare a five (5) page paper having following requirement:     Provide a detailed description of your company. The description. The description should include. At a minimum, the product's name, trademark, color, shape, packaging, labeling, and any..
Discuss possible ways that a company could benefit : Discuss possible ways that a company could benefit from making customers more aware of environmental laws. Provide specific examples to support your rationale.
Controlling the formatting and layout of pages : Cascading Style Sheets (CSS), a multi featured specification for HTML, provide designers an expedient, powerful technique to control the formatting and layout of pages.
How things are run or where project heads likely in order : They will certainly offer impartial advice also perspective; however whole process might be a lot less personal with company having a lot less patience.
Explain some of factors found within idea of competition : When a corporation decides to sell its financial products within marketplace re are underlying competition from others. Explain some of factors found within idea of "competition of funds".

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd