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Identify an organization for which you would like to write a marketing plan. This can be an existing organization or a business that you would like to start. You will be using the same organization for analysis throughout the course, including the Final Project, so make sure you select an organization with plenty of information available.
Submit the first section of the Final Marketing Plan, Situational Analysis (Section II A-C of the Marketing Plan Outline). The Situational Analysis should explain the Background, Market Needs, and the Market sections from the Marketing Plan Outline.
Situation Analysis
Background on Organization
Market Needs
The Market
Market Demographics
Market Trends
Market Growth
Macroenvironment
What first-meeting approach might John use to win over "gatekeepers" such as receptionists and administrative secretaries? What kind of training program do you think EBCC has for new salespeople? What would you suggest that the program include?
What is the second stage of the consumer buying process
Please watch this video: Apple Watch: Will It Revolutionize the Personal Device? (By ABC News) and answer the following questions.
Customer relationship management (CRM) is the process of managing detailed information about individual customers and carefully managing all of the customer touch points to maximize customer loyalty. As the manager of a newly opened resort hotel, ..
Essay about marketing general motors company the question is Identify the demographic, social, cultural and technological trends in the market for this company
First, describe what marketing means to you. Next, answer the following question: How did you participate in marketing-related activities this past week as both a consumer and on the job
Explain the concepts of hybrid and multi-channel systems of distribution based on your reading
The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..
Pick up the latest magazine you have and/or go to your local bookstore to browse magazines on the rack. Find an ad whose copy &/or design speaks to your personally. Take a picture of the ad so you can upload it
Assume that you are the marketing manager for a cosmetics company that has just developed a new line of male cosmetics. construct a brief profile of three market segments that you suspect might be interested in this new product line. Explain your pr..
Write a paper on the importance of organizing and describing data and how frequency distribution aids healthcare researchers / practitioners
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