Marketing of twelve new cosmetic products produced

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Reference no: EM132239374

Company A, a soap and cosmetics firm, entered into a contract with Company B an advertising company. Under the terms of the agreement, Company B was required to fashion a national ad campaign for the marketing of twelve new cosmetic products produced by Company A. One of the products was a new sunscreen that was denied approval by the federal Food and Drug Administration (FDA). Company A now claims that the agreement between the company and Company B for the marketing campaign is void.

Reference no: EM132239374

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