Marketing mix-strategic action plan

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Reference no: EM131698184

write a marketing Plan for JetBlue Airlines?

The sections that I need help are following:

1. Industry Forecast (1-2 pages): Using secondary data and your knowledge of the industry, estimate what will likely happen in the industry for the next five years. A simple extrapolation method is sufficient, although you should feel free to use a more sophisticated approach .

2. Marketing Mix : Strategic Action Plan (2 pages)

In this section, you develop a marketing mix (product, price, promotion and place)

Reference no: EM131698184

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